Amateur Love Music

On Keeping Visitors on Your Site for Longer Periods

December 29, 2009 on 1:21 am | In Uncategorized | Comments Off

You may have read the phrase “web banner” used a lot online. This word distinguishes 2 varieties of imagery. The first sort is the well-known advertising banner, usually utilized as a way to drive traffic to another website, as a click on the banner takes one to the advertised website. The other form is discovered at the top area of a typical site – the website header area. This section ordinarily brings in a visitor to the site with a main title, possibly a strapline, and some images to serve in theming the website. Both types of web banner play fundamental purposes in both delivering individuals to a site, and helping make a site “sticky” – by teaching them plainly with what the website is about, and inviting them to peruse further, applying compelling graphics and strapline text.

So how does one go about creating such banners? There are numerous online banner makers that can help you with this project. Also many give you web banner hosting as well. Just enter some words like make banner into a search engine and you’ll find plenty of online services.

What info to place in your banner? If you’re selling products, it’s a great plan to arrange the payment providers your website utilizes for processing payments, because it leaves people a visible hint that your site is an e-commerce store and also lets them know how they can pay. Put in some graphics of the products you are selling as well, as this is yet another visible clue as to which variety of items you sell. Finally, the strap line text is vital as well. Ensure the strap line clearly and briefly states what the site is about in only 4 to 8 words.

And as self-evident as all this may be, a mistake many sites make is to take for granted every website visitor will know such information before-hand. One should not assume that the visitor knows such info, so one must squeeze every visitor’s hand in those crucial first couple of seconds upon arriving at your website.